But about being as useful as possible to them, creating a conversation, a community. The art of social media bookThe book is a good reference to grow in knowledge as it gives tips, techniques and advice to improve the performance of your business's social networks. It is in two versions, one electronic and the other on paper. The truth is that if you are phone number list of buying the book, I recommend doing it in its electronic version because it includes a lot of illustrative links that the paper version obviously does not have and many times you are left wanting. But who are Guy Kawasaki and Peg Fitzpatrick? If you have been in this world for a while you probably know who they are, but if not, here is a small bio of each one: Guy Kawasaki and Peg Fitzpatrick Guy phone number list and Peg Fitzpatrick.
renowned marketing specialists. Although it was conceived and structured by the two authors, it is Guy Kawasaki who writes it in its entirety, and all this to give the writing a unity. The book is, from start to finish, a reference manual of the “ How to ” of social media. At the end they dedicate an entire chapter to give us an example of how to put all those tips phone number list into action. To summarize it, its authors made an infographic showing the 10 most powerful tips. These are phone number list 10 super tips: 1. Optimize your social profiles: Use an attractive avatar that expresses your personality and is optimized for all social networks. Write an interesting and informative bio that includes keywords that are key to your industry. 2. Be consistent: Stick the same bio, avatar, and username phone number list all your social channels, so people can recognize you and be able to mention you easily.
Feed your content: select good content to share with your followers. Limit your topics to three or four that are of interest to you. this will help people know why they should follow you. 4. Be a multifaceted gem: Don't be one-sided by only sharing content related to your business or your personal opinions. Show that you have many sides, let people know you by phone number list yourself in a complete way. 5. Show positivity: Several studies show that people love those social accounts that motivate and inspire others. leave the drama at home. People are always on the lookout, on the prowl, on social media. 6. Respond to questions and comments: Respond to comments and be as helpful as possible to your social networks. Once your followers reach a large number, it becomes a big challenge, but it is a high-level problem that you have to control.